DeepSmith

Oct 26 · Tools & Comparisons

14 min read

AirOps vs Scalenut: Full Review for Non-English Markets

Avinash Saurabh
Avinash Saurabh · CO-Founder & CEO
Two stacks of layered document cards joined by connection lines, with small speech bubbles and a bar chart fragment, behind the white text AirOps vs Scalenut on a charcoal background.

AirOps is the better fit for teams that publish in several languages and want to build bulk workflows. Scalenut costs less, publishes its prices and scores drafts against top-ranking pages, but its self-serve product is documented as English only. DeepSmith is a strong alternative on terms and output: it has public self-serve plans with a fixed monthly article allowance, and Autowrite delivers publish-ready articles grounded in Deep IQ.

If you are weighing AirOps vs Scalenut for a team that publishes in more than one language, the two tools separate quickly. AirOps lists multilingual writing and sells a configurable workflow system, but it does not show prices for its self-serve plans. Scalenut shows its prices and scores your drafts, but its help center says the software caters solely to English. DeepSmith tracks AI answers and produces the articles in one platform, with plans you can read before you talk to anyone.

AirOps vs Scalenut: the short answer

  • Choose DeepSmith if you want tracking and publish-ready writing on one self-serve plan, starting at $99 per month with 20 articles, and you want Autowrite to produce articles on a schedule.
  • Choose AirOps if you publish in several languages, want to build bulk workflows across many rows, and are comfortable getting a quote because Solo and Pro prices are not published.
  • Choose Scalenut if you write in English, want the lowest published entry price ($59 per month) and want every draft scored against top-ranking pages.

Feature and pricing comparison

DeepSmithAirOpsScalenut
Entry price (monthly)$99/mo (Pro)Not published$59/mo (Starter)
Annual price (per month)$80/moNot published$24/mo (limited offer)
Articles at entry tier20 per month35,000 tasks per month (Solo)5 per month
Free trial7 days14 days7 days
Writes in multiple languages-YesPartial, English only on self-serve
Grounds output in stored brand knowledgeYesYesPartial
Scores drafts against top-ranking content-PartialYes
Bulk article generationYesYesNot listed
Scheduled publishingYesYesPartial
Publishes to a CMSYesYesYes
AI visibility trackingYesYesYes
API accessYesYesNo
SOC 2YesYes, Type IINot listed
G2 rating4.8/54.7/54.7/5

Pricing and features as of September 2026, from each vendor's site and public reviews.

AirOps

The AirOps homepage leads with the line "Run the strategy that wins AI discovery" above a work email sign-up form.

AirOps is an AI search growth platform that tracks brand visibility in AI answers and runs agent workflows to research, write, refresh, review and publish content. It is built for marketing, SEO and content teams, mostly at mid-market and enterprise brands, that are willing to build workflows or have AirOps build them. The product is organized into Insights, Actions and Context, and Actions includes Playbooks, a visual Workflow builder and Grids for running work across many rows.

The standout for a multilingual team is the combination of Brand Kits and bulk runs. A Brand Kit holds voice, rules, product lines, audiences and regions, and Grids apply a workflow to many rows at once, bounded by the plan's monthly tasks.

The real limit is buying it. Solo and Pro show no monthly or annual price on the pricing page, Solo tracks ChatGPT only, and reviewers describe a learning curve and a need to fact-check generated statistics. AirOps has 4.7/5 on G2 from 133 reviews, checked September 30, 2026.

Scalenut

The Scalenut homepage says "Become visible in AI Search, beyond Just AI analytics" and lists AI visibility, content at scale and GEO experts.

Scalenut is an AI SEO writing and optimization suite, based in Gurugram, India, that now bundles AI answer tracking and sells an optional managed GEO service. It is aimed at small and mid-size content teams, founders and agencies that write English SEO content. Its self-serve plans are Starter at $59, Plus at $89 and Professional at $199 per month.

The standout is the writing and scoring loop. Cruise Mode builds a first draft of 1,500 or more words in about five minutes, and the editor scores it live against NLP key terms, headings and content depth. Scalenut says the output is factual, though reviewers report repetitive drafts and occasional wrong-country sources.

The real limit for this reader is language. A help doc says the software caters solely to English, there is no public API, and no security certification is published. Scalenut shows 4.7/5 on G2 from 315 reviews, 4.8/5 on Capterra from 397, and 3.2/5 on Trustpilot from 159, all checked September 30, 2026.

DeepSmith: the alternative that publishes on public terms

The DeepSmith homepage reads "One platform for AI search analytics and content production" above a dashboard of visibility metrics.

AirOps and Scalenut both track AI answers and both write, so the gap for this reader sits in the terms and the output. AirOps meters usage in tasks, keeps Solo and Pro prices off the page, and its enterprise guidance defaults to draft mode with human review. Scalenut publishes prices, and its Cruise Mode is a quick way to a first draft, but reviewers say drafts need editing and the self-serve plans carry a monthly cap of 5, 30 or 75 articles.

DeepSmith puts the terms on the page. Pro is $99 per month for 20 articles and 50 tracked prompts on ChatGPT, Grow is $199 for 40 articles and 100 prompts with Perplexity added, and Scale is $399 for 90 articles and 200 prompts with Gemini added. Billed annually those are $80, $160 and $299 per month, and Enterprise is custom with all ten engines. There is a 7-day free trial and no long-term contract.

The output is publish-ready. The Writer turns a planned idea into a finished article with research, internal and external links, a cover image and metadata, and Autowrite can do that on a set date with no one in the app. Every article draws on Deep IQ, the stored brand context for your voice, personas, products and content types, so you are not re-briefing a tool for each piece. Finished articles publish to WordPress, Webflow, Strapi, Sanity or Contentful, or to your own webhooks.

On the tracking side, DeepSmith reports mention rate, citation rate and share of voice, with a per-engine breakdown and a competitor leaderboard.

DeepSmith's AI Visibility overview shows mention rate, citation rate and share of voice as separate metrics, with a per-engine breakdown and a competitor leaderboard, all on demo data.

Opportunity Agents then read that data and return content ideas with the data point that justifies each one, which feed New Ideas and Planned Content. DeepSmith's plans don't list a language count, so test your languages in the 7-day trial.

DeepSmith's Planned Content view with an Autowrite panel that schedules an article to write itself on a set date using a stored persona, voice, content type and link targets, shown on demo data.

AirOps vs Scalenut multilingual support

AirOps wins on languages. Its Brand Kit includes Regions that adapt messaging for different markets and languages, and its enterprise page lists localization as a use case. Enterprise workspaces can track multiple regions, personas and languages, and prompt tracking supports 49 country codes. AirOps does not state how many languages it writes in, so that is the first thing to confirm in a trial.

Scalenut's self-serve product is documented as English only, with US or UK variants set in the Brand Kit. The help doc that says so is undated, so it is worth asking whether it still applies. Multilingual output appears in one custom enterprise engagement, and reviewers report limited usefulness for some non-English blogs. Scalenut's AI visibility setup asks for a country, but it does not list the locations or the monitoring languages. For a team with several markets, that makes Scalenut vs AirOps a fairly short comparison. The AirOps vs Scalenut multilingual question is mostly settled by what each one documents today.

Pricing and value

In Scalenut vs AirOps on price, Scalenut wins on clarity, and for English content it also wins on entry cost. Starter is $59 per month and includes 10 tracked prompts, 5 GEO articles, 5 optimizations and 25 AI images on monthly billing. Plus is $89 with 30 articles and Professional is $199 with 75. Annual billing shows a limited offer of $24, $36 and $80 per month. Scalenut's product pages carry a second AI visibility price list (Growth $49, Pro $249) that does not match the pricing page, so the pricing page is the one to trust.

AirOps shows plan limits without prices: Solo has 35,000 tasks per month and Pro has 100,000, with Solo overage at $0.025 per task. Tasks are also used by AI answer tracking, one unit per answer and four for each Claude answer, so your real cost depends on how many prompts, engines and regions you run. Customer terms describe automatic renewal with 30 days' notice, and a quote is how you find the number.

What DeepSmith does: DeepSmith publishes every plan with a fixed article allowance, so you can divide the price by the output before you sign up. The Pro plan at $99 includes 20 articles and the Scale plan at $399 includes 90, with no long-term contract and a 7-day trial.

Content scoring and optimization

Scalenut wins here. Its editor shows a live GEO score and SEO score built from NLP key terms, headings, meta tags and content depth, and Plus and Professional add auto-optimization, internal linking and content audits. These are the tools an SEO writer uses every day.

AirOps takes a different approach. Its Quality Scores check readability, claim support, information gain, SEO and AEO, and it says it does not replicate a SERP term-based score like the ones Surfer produces. If term-level scoring is what your writers expect, that is a real gap, though the checks that AirOps does run suit a review step in a workflow.

Bulk production and workflow

AirOps wins on volume. Grids run Playbooks and Workflows across many rows, on a schedule or a trigger, and can end in a CMS publish step. Pro publishes to Webflow, WordPress, Contentful, Strapi and Sanity. Enterprise guidance defaults to draft mode with human review, so hands-off publishing is something you configure.

Scalenut's workflows are fixed and guided, from keyword cluster to article. Public pages describe no bulk run, and a custom pipeline for hundreds of pieces a month is offered on its enterprise page. Publishing to WordPress and Shopify starts on Plus.

What DeepSmith does: the Writer and Autowrite run on a schedule from Planned Content, so a month of articles can be set up in one sitting and arrive in Produced Content ready to review and publish. You can plan and write individually or in bulk, using the same stored persona, voice and content type for every piece.

Security and developer access

AirOps wins on both. It states SOC 2 Type II compliance since January 2023, with the report available under NDA, and it documents SSO with SCIM on Enterprise. It offers an Insights API and an MCP server for AI assistants, with the MCP server on all plans according to its pricing grid.

Scalenut says in its help center that it does not currently offer an API, and no MCP server is mentioned. It publishes no SOC 2 or ISO certification, and its privacy policy was last updated in 2020. That does not mean the controls are missing, only that a security review has little to read. Some Trustpilot and G2 reviewers also allege problems with renewals, refunds and cancellation, which are customer accounts and not established findings.

What DeepSmith does: DeepSmith is SOC 2, GDPR and ISO certified. Its REST API and MCP server give read-only access to visibility data, the Content Map, the content library and Deep IQ assets, and signed webhooks notify your own systems when content changes status.

From insight to action

AirOps wins on tracking depth. It runs every tracked prompt daily across the platforms, regions and personas you set, and Page360 joins AI citations with Google Search Console and GA4 for each URL, which helps decide what to refresh. Solo covers ChatGPT only, while Pro and Enterprise add more engines.

Scalenut tracks 10, 25 or 100 prompts on Starter, Plus and Professional, refreshed weekly. ChatGPT and Google AI Overviews are on every plan, and Perplexity is added on Professional. Daily refresh is an upgrade whose price is not published. Recommendations point to prompt and content gaps against competitors.

What DeepSmith does: DeepSmith's tracking, Content Map and Opportunity Agents sit in the same platform as the Writer, so a gap found in an AI answer becomes an idea, a planned article and a published page without exporting anything. The Pages view then shows which of your pages AI actually cites, so you can see what the new article earned.

Which should you choose

Whether AirOps or Scalenut suits you depends mostly on language and on how you want to buy. If you are still deciding between AirOps or Scalenut after the sections above, run the same three articles through a trial of each.

  • DeepSmith fits content and marketing teams that want to see where they show up in AI answers and produce the on-brand articles that close the gaps, on a plan with a published price and article allowance.
  • AirOps fits a team that publishes in several languages, has someone to build and maintain workflows, and is buying through a quote, often a mid-market or enterprise team.
  • Scalenut fits a founder, small team or agency writing English SEO content that wants a low published price, a content score and optional done-for-you service.

Start a DeepSmith 7-day free trial and run your first batch of articles on real data before you pay.

Frequently asked questions

Does Scalenut write in languages other than English?

Not on the self-serve plans. According to a Scalenut help doc that says the software caters solely to English. A custom enterprise engagement produced multilingual articles, so a team that needs other languages would have to ask Scalenut for a custom build.

Does AirOps publish its prices?

Not for Solo or Pro. The pricing page shows limits such as 35,000 and 100,000 monthly tasks but no monthly or annual price, and Enterprise is custom. Only the Solo overage of $0.025 per task is listed, so you need a quote to compare it with Scalenut's $59 Starter plan.

Do AirOps and Scalenut both track AI answers?

Yes. AirOps tracks mention rate, share of voice, citations and sentiment daily, and Scalenut tracks mentions, prompt coverage and citations weekly on ChatGPT and Google AI Overviews, with Perplexity on Professional. The difference is depth, since AirOps adds multiple engines, regions and personas on its higher plans.

Is there an alternative to AirOps and Scalenut that tracks AI answers and writes publish-ready articles?

DeepSmith does both in one platform. It tracks up to ten AI engines, depending on the plan, and the Writer produces publish-ready articles with Autowrite for hands-off scheduling, starting at $99 per month. Check your languages in the 7-day trial first, since its plans don't list a language count.