Adobe Brand Visibility (LLM Optimizer) publishes no price and limits its trial to existing Adobe customers, while Evertune lists a Pro price of $800 a month but still asks you to book a demo. Neither one is self-serve, and only Evertune shows a number. DeepSmith is the alternative you can buy without a sales call: public plans from $99 a month, a 7-day free trial, SOC 2 certification, and tracking that leads straight into published content.
If you are weighing Adobe Brand Visibility vs Evertune, the first thing to know is that both tools make you talk to sales before you use them. The difference is what you learn before that call. Evertune puts a Pro price on its pricing page, and Adobe puts none anywhere. This page looks at what each one costs, how you actually buy it, and what the price covers, so you can compare the two before anyone books a meeting. DeepSmith sits alongside them as a third option that publishes its plans.
Adobe Brand Visibility vs Evertune: the short answer
- Choose DeepSmith if you want public pricing from $99 a month, a 7-day free trial you can start yourself, SOC 2 certification, and one platform that tracks AI answers and produces the content that closes the gaps.
- Choose Adobe Brand Visibility if your company already runs Adobe Experience Manager or Adobe Analytics, you are an enterprise buyer comfortable with a sales-led contract, and you want fixes deployed at the CDN edge with revenue attribution in Adobe's own tools.
- Choose Evertune if you want a listed starting price ($800 a month for Pro), a large tracked-prompt allowance, repeated sampling of each prompt, and affiliate or ChatGPT ad tools tied to your visibility data.
| DeepSmith | Adobe Brand Visibility | Evertune | |
|---|---|---|---|
| Entry price (monthly) | $99/mo (Pro) | Not public (contact sales) | $800/mo (Pro), demo required |
| Annual price | $80/mo, billed yearly | Not public | Not listed |
| Prompts at entry tier | 50 | Not listed | 100,000 |
| Engines at entry tier | ChatGPT | Not listed | 11 AI models |
| Free trial | 7-day, self-serve | Existing Adobe customers only | None listed |
| Citation tracking | Yes | Yes | Yes |
| Content generation | Yes | Partial | Yes |
| CMS publishing | Yes | Partial | No |
| Brand-context grounding | Yes | Not listed | Yes |
| Public API | Yes | Not listed | Not listed |
| MCP server | Yes | Not listed | Not listed |
| SOC 2 report | Yes | Not listed | No |
| Review rating | 4.8/5 on G2 | 3.7/5 on G2 | No G2 rating |
Pricing and features as of September 2026, from each vendor's site and public reviews.
Adobe Brand Visibility
Adobe sold this product as LLM Optimizer until 31 July 2026, and now sells it only as Adobe Brand Visibility, which adds Semrush prompt and market data. It is built for large enterprises, especially ones already on Adobe Experience Manager, Adobe Analytics or Customer Journey Analytics. It tracks mentions, citations, sentiment and share of voice, benchmarks up to five competitors, reads AI crawler traffic from CDN logs, and can push fixes at the CDN edge or into Adobe Experience Manager.
The standout is that it acts on what it finds. Adobe says optimizations go live at the edge in minutes with instant rollback, and reviewers on G2 mention the edge deployment and the Experience Manager integration as positives. The real limit is how you get in. There is no pricing page, the free access is a conditional trial for existing Adobe customers, and a G2 reviewer called CDN log forwarding an onboarding barrier because it needs IT and security work.
On reviews, G2 shows 3.7/5 from five reviews (checked 30 September 2026), and four of them were incentivized. Capterra has none. Five reviews is too few to say much about how customers feel overall.
Evertune
Evertune is a New York company founded in 2024 by early team members of The Trade Desk. It samples each tracked prompt 100 times per model, draws its prompts from a consumer panel it calls EverPanel, and then connects the results to content, site fixes, affiliate placements and ChatGPT ads. It suits mid-market and enterprise brands, and the agencies serving them, that want high-volume data and are fine with a demo.
The standout is the measurement design, plus a Pro plan that lists 100,000 tracked prompts and 25 articles a month. The real limit is that the price is only half visible. The page shows $800 a month, but both plans say Request a demo, and the billing period and any minimum term are not shown. Its ad modules are still in beta, and content leaves the platform as Markdown or HTML, with no CMS connector named.
Independent reviews are thin here too. G2 showed zero reviews on 30 September 2026, so the case studies on its own site are the main proof, and those are vendor-reported.
DeepSmith: the alternative with public plans and a self-serve trial
Both tools above leave the buyer with an open question. With Adobe it is the price. With Evertune it is the terms behind the price. DeepSmith answers both in public. Pro is $99 a month, Grow is $199, and Scale is $399, or $80, $160 and $299 a month billed annually, with a custom Enterprise plan on top. There is a 7-day free trial you start yourself, no long-term contracts and no cancellation fees. After sign-up, your workspace arrives in minutes with your brand brief, competitors, starter tracking prompts and a first batch of ideas already filled in, so you see real data before you pay.
The second difference is what happens after the tracking. DeepSmith tracks mention rate, citation rate and share of voice across ChatGPT, Perplexity and Gemini on the self-serve plans, and across ten engines on Enterprise. It keeps every answer for review. Then Opportunity Agents turn the gaps into content ideas that carry their evidence, and the Writer produces publish-ready, brand-grounded articles from Deep IQ, your stored brand context. Autowrite can run that on a schedule, and Produced Content publishes to WordPress, Webflow, Strapi, Sanity or Contentful. DeepSmith does not run CDN-edge fixes or ad campaigns, and its tracking points at the pages AI actually cites, which is where the Writer's output goes next.
Pricing and buying process
In Evertune vs Adobe Brand Visibility on price, Evertune is the more open of the two, because it is the only one that shows a number. Pro lists at $800 a month and includes 100,000 tracked prompts, 25 AI-optimized articles a month, daily, weekly or monthly tracking, global language and country tracking, and three onboarding sessions. Enterprise is custom. Evertune's terms also allow per-prompt fees, overages and a ChatGPT Ads Manager fee set as a percentage of ad spend, and the rates sit on the order page. The pricing page also does not define what counts as one of the 100,000 prompts, which matters when each prompt is sampled 100 times.
Adobe gives you less to work with. There is no pricing page, and the only way to buy is a consultation request. According to Adobe's product description, licenses are sold by prompts per year in a sales order, with up to 1,000 optimization deployments a year included. An older LLM Optimizer page that showed a 1,000-prompt annual minimum now redirects, so that number is not a current price. The paid entitlement also bundles Semrush Enterprise AIO, with 40 full users, 150 projects and 800 AIO credits a month. Adobe does not say whether revenue attribution needs separate Adobe Analytics licenses.
On Adobe Brand Visibility vs Evertune pricing, then, Evertune wins on transparency and Adobe wins on bundled breadth, though neither gives you a self-serve checkout. In most cases you should expect a procurement cycle with either one.
What DeepSmith does: it shows every price on its pricing page and lets you buy a plan yourself. Pro, Grow and Scale each list articles, tracked prompts, seats and engines, so you can work out the cost per month before talking to anyone.
Free trial and setup
Neither tool offers a trial you can start on your own. Adobe's trial is for eligible Adobe Experience Manager Cloud Service or Adobe Analytics and Customer Journey Analytics customers. For activations after 1 April 2026 it allows 100 prompts, one domain and up to 50 URLs for one opportunity type, and the length is not published. Capterra still lists no free trial, which fits that narrow eligibility. Evertune lists no trial or free plan. A first-month-free offer exists only for teams switching from Profound, and Evertune presents it as a separate promotion.
Setup differs as well. Adobe says first results can appear within 24 hours of configuring prompts, but views of crawler and referral traffic depend on CDN log forwarding, and measuring impact can need a baseline of about two weeks. Evertune starts from your brand, category, competitors and country, and Pro includes three onboarding sessions.
The Adobe Brand Visibility or Evertune choice on trials comes down to who you are. An existing Adobe customer has a real way in with Adobe, and everyone else has to go through sales with both.
Engine coverage and data method
On engines and method, Evertune vs Adobe Brand Visibility is not close, and Evertune is the clearer one. Pro lists 11 AI models, though its help center says Claude, Meta AI and DeepSeek are tracked only as base models through APIs, not in their consumer apps, and Perplexity and Copilot are consumer-app only. It does not cover Grok. Evertune says it asks each prompt 100 times per model, with a margin of error of about 1 point overall and 2 at topic level. Those are vendor figures, but the method is written down.
Adobe says it tracks up to ten LLM families, and names five of them: ChatGPT, Perplexity, Google AI Mode, Claude and Microsoft Copilot. Release notes add Grok, DeepSeek, Gemini and Google AI Overviews in specific modules, but no table shows which engines each license includes. Brand Presence refreshes weekly by default, and a daily refresh can be requested and may cost extra. How Adobe collects answers, through APIs, interface crawling or statistical approximation, is not broken down by engine.
On tracking depth, Evertune adds average position in an answer, shopping tracking for ChatGPT and per-page citation reports. Adobe adds crawler analytics from CDN logs and revenue attribution through Adobe Analytics.
What DeepSmith does: it tracks mention rate, citation rate and share of voice per engine, keeps the full answer history for every tracked prompt, and shows which of your pages earn the citations and which competitor pages win them. The Enterprise plan covers all ten named engines.
From insight to action
Adobe is stronger at fixing pages you already have, and Evertune is stronger at producing new articles. Adobe deploys optimizations at the CDN edge or in Adobe Experience Manager, and it generates content for Wikipedia, YouTube, Reddit and earned media. Writing full on-site articles is not described. Evertune's Content Agent writes full blog drafts in one of six templates, and Pro includes 25 a month. It then hands off as a Markdown or HTML download, since no CMS connector is named.
Evertune's advertising side goes further than Adobe's. Partner Connect maps cited sources to affiliate networks and programmatic platforms, and the ChatGPT Ads Manager builds campaigns from visibility gaps, though it is still in beta.
What DeepSmith does: it closes the loop inside one platform. Opportunity Agents read your visibility data and return ideas with the evidence attached, the Writer produces publish-ready articles grounded in Deep IQ, and Produced Content publishes them to your CMS. The Apps Library then turns each article into versions for LinkedIn, X, newsletters and other channels. Developer access runs through a read-only REST API and a 23-tool MCP server, so your own tools and AI assistants can read the same data.
Security and procurement
Adobe has more written down, and neither has a verified SOC 2 report for this product. Adobe's January 2026 security overview describes AWS US East hosting, Azure OpenAI processing in US East, TLS 1.2 or higher, AES-256 encryption at rest, deletion of raw CDN logs after aggregation, and no use of customer data for model training. Those are Adobe's own statements. The Adobe Trust Center is at the suite level, and a SOC 2 mention shows up for Adobe Experience Manager Sites, a different product. SSO terms are not stated for Brand Visibility.
Evertune lists SSO on Enterprise only. Its own January 2026 comparison page said SOC 2 Type II was in progress, and no newer statement turned up. It does not name a trust center, GDPR documentation or data residency options.
If security review is a gating step in your Adobe Brand Visibility or Evertune decision, ask both for current documents in writing.
What DeepSmith does: it is SOC 2, GDPR and ISO certified, and Multi-Workspace keeps each brand or client fully isolated with its own context, content and plan, so agencies and multi-brand teams do not mix data between accounts.
Which should you choose
- DeepSmith: the broadest fit if you want to see prices, start a trial today and run tracking and production on one plan. It suits content and marketing teams, and agencies, that want the step from an AI visibility gap to a published article to happen in one place.
- Adobe Brand Visibility: the fit if you are already an Adobe customer, your IT team can handle CDN log forwarding, and you want fixes and revenue attribution tied to Experience Manager and Adobe Analytics. Expect a sales process and no listed price.
- Evertune: the fit if you want a listed Pro price, a very large tracked-prompt allowance, repeated sampling and ad or affiliate tools. Between the two, it is the better pick when you need a number to put in a budget before a demo.
Start a free DeepSmith trial to see your own AI visibility data, and the content plan that comes from it, before you pay for anything.
