DeepSmith

Oct 26 · Tools & Comparisons

11 min read

Profound vs Evertune: Buying Guide for Security and Procurement Teams

Avinash Saurabh
Avinash Saurabh · CO-Founder & CEO
Charcoal cover with two outlined cards, one showing a shield with a checkmark and one a shield with an empty check box, behind the white line Security Review for AI Visibility.

In a Profound vs Evertune enterprise security procurement review, Profound has the stronger paper trail, with a SOC 2 Type II report, SSO, a REST API and an MCP server. Evertune has SSO but no SOC 2 report yet and few documented integrations. Profound suits teams that will buy through a sales process, and Evertune suits teams that mainly want repeated sampling and ad tools and can wait on attestation. DeepSmith is a strong alternative on terms, because it is SOC 2, GDPR and ISO certified, with a read-only REST API, scoped keys and no long-term contracts.

Security and procurement teams read an AI visibility tool differently from the marketers who asked for it. They want to know which documents a vendor can hand over, how people sign in, how data leaves the product, and what the contract looks like. Profound vs Evertune for enterprise comes down to those questions more than to features, and Profound documents more of the answers than Evertune does. DeepSmith belongs in the same review, since it is certified and sells on simple terms.

Profound vs Evertune for enterprise security: the short answer

  • Choose DeepSmith if you want a certified vendor with published prices from $99 a month, a 7-day free trial, no long-term contracts, and one platform that tracks AI answers and produces the content that closes the gaps.
  • Choose Profound if your review requires a SOC 2 Type II report, SSO with SCIM, and a REST API, and you are fine buying Enterprise through a sales conversation.
  • Choose Evertune if your priority is high-volume sampling and ad activation, you can sign off on SSO without a SOC 2 report, and you accept a demo-gated purchase with no trial.
CriterionDeepSmithProfoundEvertune
Entry price (monthly)$99/moCustom (Enterprise)$800/mo
Free trialYes, 7 daysYes, 7 daysNo
SOC 2 reportYesYes, Type IINo, in progress
SSO / SAML-Yes, Enterprise onlyYes, Enterprise only
Public APIYes, read-onlyYes, Enterprise onlyNot listed
MCP serverYes, read-onlyYesNot listed
BI and analytics connectors-YesNot listed
Multiple brands or clients in one accountYesYesNot listed
Publishes directly to a CMSYesYesNo
G2 rating4.8/54.5/5Unrated

Pricing and features as of September 2026, from each vendor's site and public reviews.

Profound

Profound's homepage headlines an AI marketing platform with an AI Marketer, showing a chat that finds an AEO content opportunity and creates an agent. Profound is an AI marketing platform that tracks how answer engines mention and cite a brand, then uses agents to draft and publish content. It is built for enterprise and mid-market marketing teams that can buy through a sales-led package. For a security review it is the better documented of the two. Profound says it has SOC 2 Type II with HIPAA coverage, examined by Sensiba LLP, and the report is available on request in its trust center. Enterprise adds SAML and OIDC single sign-on, SCIM, role-based access control and activity logs.

The limit is the buying path. Paid pricing is not public, API access is Enterprise only and on request, and agent use runs on credits whose overage rate is not stated. G2 shows 4.5/5 from 1,130 reviews as of late September 2026, and reviewers often call it expensive.

Evertune

Evertune's homepage headlines owning the AI customer journey, with an AI visibility chart across models and an insight that links a ChatGPT drop to content, affiliate and ad actions. Evertune is an AI search marketing platform that samples each prompt 100 times per model and connects the results to content, affiliate placements and ChatGPT and programmatic ads. It is built for mid-market and enterprise brands, and for agencies, that also buy media. Pro is listed at $800 per month behind a demo request, and Enterprise is custom. SSO is available on Enterprise.

The security record is thinner. Evertune's own January 2026 comparison with Profound says SOC 2 Type II is in progress, and its public pages describe no trust center, ISO certification or data residency options. It documents no customer API, MCP server, BI connector or CMS connector, and content leaves as Markdown or HTML. G2 showed no reviews on September 30, 2026, so the proof points are vendor case studies. Anyone weighing Profound or Evertune for enterprise use should ask for the SOC 2 status in writing.

DeepSmith: the alternative that arrives certified with simple terms

DeepSmith's homepage headlines one platform for AI search analytics and content production, with an analytics view of mention rate, citation rate and a competitor leaderboard. Profound and Evertune split the security question between them. Profound has the documents but sells Enterprise through sales, and Evertune sells through a demo with no trial and no SOC 2 report yet. DeepSmith is SOC 2, GDPR and ISO certified, and a procurement team can read the price list before it talks to anyone.

DeepSmith is an AI search analytics and content production platform in one. It tracks how ChatGPT, Gemini, Perplexity, Claude and other engines answer questions about your brand, and the Writer produces on-brand, publish-ready articles for the gaps it finds. Plans run Pro at $99 a month, Grow at $199 and Scale at $399, or $80, $160 and $299 a month billed annually, plus custom Enterprise. There is a 7-day free trial, and no long-term contracts or cancellation fees. Each brand or client gets an isolated workspace with its own context, content and plan.

For developer access, the REST API is read-only, uses scoped keys, runs at 120 requests per minute per workspace and publishes an OpenAPI spec. Reads spend no credits. The MCP server exposes 23 read-only tools, and webhooks are signed with HMAC-SHA256, so a security team can see that nothing in the integration path writes back to the workspace.

DeepSmith's AI Visibility overview tracks mention rate, citation rate and share of voice with a per-engine breakdown and a competitor leaderboard, shown here with demo data.

DeepSmith's Produced Content view lists the stored inputs behind a finished article, including product, persona, voice, content type, word range and link targets, so a reviewer can audit each run, shown here with demo data.

Security attestations

Profound has the clear edge, because it holds a SOC 2 Type II report and Evertune does not yet. Profound says it announced the attestation in June 2025, and its trust center also lists a web application pentest report on request. It says it is fully GDPR compliant on its Agent Analytics page. Neither an ISO 27001 certificate nor selectable data residency could be verified for Profound, and its subprocessors are all in the United States.

Evertune's position is that SOC 2 Type II is in progress, with no newer statement found since January 2026. Its public pages do not establish ISO certification, GDPR assurances or residency choices, and absence from public pages is not proof that a control is missing. A security team would need to ask for current documents.

What DeepSmith does: DeepSmith is SOC 2, GDPR and ISO certified. The report type and the ISO standard are not stated on this page, so a review should request the documents, the same way it would with any vendor.

Identity and access

Profound is ahead, though both vendors offer SSO only on Enterprise. Profound documents SAML and OIDC, SCIM provisioning, role-based access control, activity logs and per-user credit limits, and it added self-serve SSO setup in August 2026. Evertune lists SSO integration on its Enterprise plan and gives no detail on provisioning or role controls.

Support terms differ as well. Profound's Enterprise plan offers a dedicated Slack channel or specialist with a 24 hour SLA. Evertune offers email, a help center and a dedicated AI Success Manager on Enterprise, and its public material states no SLA.

Data access and integrations

Profound wins this axis by a wide margin. Its REST API covers reports, raw per-execution answers, prompts and agents, with a limit of 600 requests per hour per key. It also has an official MCP connector and connections to Looker, Tableau, Google Analytics and Google Search Console. Evertune documents none of those. Its integrations point toward advertising, with impact.com, PartnerStack, The Trade Desk, Index Exchange and an OpenAI Ads account.

What DeepSmith does: DeepSmith gives read-only access to visibility data, the Content Map, the content library and Deep IQ assets through scoped API keys, and the MCP server lets an assistant analyse the workspace without being able to change it. Content reaches WordPress, Webflow, Strapi, Sanity or Contentful, or your own webhooks.

Buying process and contract terms

This axis splits. Evertune shows a headline price, $800 per month for Pro, though it sits behind a demo request and the billing period and minimum commitment are not stated. Profound lets a team try the product with a free 7-day Trial, but the Trial leaves out the API, SSO and exports, and no paid price is public.

Profound's June 2026 subscription agreement says fees and usage limits sit in the order form, with renewal unless notice is given on time. Evertune's platform terms allow per-prompt fees, overages and an Ads Manager fee set as a percentage of ad spend, with rates on the order page. In a Profound vs Evertune enterprise security procurement review, the order form is the first document to read.

What DeepSmith does: DeepSmith publishes four plans, bills monthly or annually, and has no long-term contracts or cancellation fees. A procurement team can compare Pro, Grow and Scale on the pricing page and start the free trial without a sales call, and Enterprise adds expert onboarding and a dedicated account manager.

Which should you choose

  • DeepSmith fits teams that want certification, published pricing and a read-only integration surface in one purchase, and that want the same platform to track AI visibility and produce the articles that improve it.
  • Profound fits enterprise teams whose review needs a SOC 2 Type II report, SSO with SCIM and a REST API, and that are comfortable with a sales-led, credit-based contract.
  • Evertune fits teams buying measurement and ad activation together, where repeated sampling matters most and the security review can accept a SOC 2 report that is still in progress.

Profound or Evertune for enterprise teams is mostly a question of how much documentation your reviewers need today. The full comparison, covering features and pricing for brands that also buy AI ads, is a separate page.

Start a DeepSmith free trial and see the plans, the workspace and the developer access before you commit to anything.

Frequently asked questions

Does Evertune have a SOC 2 report?

Evertune's January 2026 comparison page says SOC 2 Type II is in progress, and no newer statement or trust center turned up in September 2026. Ask Evertune for its current status and documents during the review.

Does Profound have SOC 2 and SSO?

Yes. Profound says it holds SOC 2 Type II with HIPAA coverage, and its Enterprise plan lists SSO through SAML and OIDC. Both are Enterprise features, and the Trial does not include SSO.

Which is easier for procurement to evaluate, Profound or Evertune?

Profound has a free 7-day Trial that a team can start itself, though it does not include the API or SSO, and Enterprise pricing is custom. Evertune has no trial and routes both plans to a demo request, with $800 per month listed for Pro. Neither publishes a full contract.

Is there an alternative to Profound and Evertune that is certified and has simple terms?

DeepSmith is SOC 2, GDPR and ISO certified, offers a 7-day free trial and has no long-term contracts. It has a read-only REST API with scoped keys and a read-only MCP server, and it tracks AI visibility and produces publish-ready content on one platform.